The Marketeers Club: November & December Exhibit Round Up

Emily Giller is the Advertising and Exhibits Coordinator in the marketing department.     American Society for Ethnohistory (ASE) November 4-8, 2015 (Las Vegas, NV) UNP conference attendee: Matt Bokovoy, Native Studies and Borderlands History Editor “The American Society for … Continue reading The Marketeers Club: November & December Exhibit Round Up

Doc Martyn’s Soul: Can Marketers Reach Higher by Climbing Ropes?

Team building can often have negative connotations. How many times have you heard someone complain about trust falls? But businesses engage in team building for obvious reasons: to help teams work together and learn from the experience. If you’re intent … Continue reading Doc Martyn’s Soul: Can Marketers Reach Higher by Climbing Ropes?

The Marketeers Club: Book Blurbs and You; Or How to Write a Blurb that is Useful

Rosemary Vestal is the publicity manager for UNP and her writing has been called”influential” and “a must read.”*  What makes someone want to read a book? A review, the cover design, peer suggestions, Amazon rankings, bestseller listing in the New York … Continue reading The Marketeers Club: Book Blurbs and You; Or How to Write a Blurb that is Useful