The Marketeers Club: October Exhibit Round Up

Emily Giller is the exhibits coordinator and media planner in the marketing department.   In book publishing there is never a dull moment; there are always things to do and projects to finish. However, there is one month in particular, October, that is the busiest of them all for me because it marks the beginning of exhibits season. This year UNP exhibited at three conferences in October. Here’s an inside look at our experiences at these conferences. American Society for Ethnohistory (ASE) October 8-12, 2014 (Indianapolis, IN) UNP conference attendee: Matt Bokovoy, Senior Acquisitions Editor, Native American and Indigenous Studies … Continue reading The Marketeers Club: October Exhibit Round Up

Doc Martyn’s Soul: An Athletic Book?

The October 13 issue of Publishers Weekly included an article on the perils and possibilities of publishing sports books. Bob Minzesheimer’s article focused on the apparent disconnect between the popularity of sport in this country and the relatively small number of sports titles published and the even smaller number of those books that achieve great sales. What Minzesheimer had to say certainly caught my attention; the University of Nebraska Press has long published a relatively large number of titles in this genre. In spite of the cautious tale spun in that article, our sports titles are regularly some of the … Continue reading Doc Martyn’s Soul: An Athletic Book?

The Marketeers Club: Naked Mountaineer Launch Party

Kylie Morrison-Sloat is publicity assistant in the marketing department.  There was a great sense of community earlier this week as more than forty people gathered to celebrate the launch of Steve Sieberson’s book, The Naked Mountaineer. Each person who arrived … Continue reading The Marketeers Club: Naked Mountaineer Launch Party

The Marketeers Club: AAUP Residency, Chicago Edition

The last time I was in Chicago, my favorite store was American Girl Place. So when I found out my AAUP residency application was approved I was excited to see the city again, this time without my Samantha but with a new job title and eagerness to learn how the University of Chicago Press varied from UNP. My initial intentions when applying for the AAUP Residency Program centered on the growing importance of social media in business practices. I wanted to gain a better understanding of university press publishing as well as network with a university press with the prestige … Continue reading The Marketeers Club: AAUP Residency, Chicago Edition

The Marketeers Club: A Husker in Hoosier Nation

Originally posted on the Indiana University Press blog on Sept. 23, 2014.  We were pleased to host University of Nebraska Press employee Emily Giller last week for her AAUP residency! This program is designed to give staff at AAUP member presses the opportunity to refine or learn new skills and procedures from colleagues who are strong in a particular area or have developed innovative programs. She shares her experience in this blog post. I have never been to Indiana before. I’ve never had a reason to visit. So, I was excited that my first visit to Indiana involved spending three days … Continue reading The Marketeers Club: A Husker in Hoosier Nation

The Marketeers Club: University Presses and the Questions of Social Media

The AAUP membership list includes which presses have social media accounts: blog, Facebook, Twitter (the usual suspects). In an industry where so much depends on an online presence to succeed, it’s encouraging that most member presses are engaging with their community on social media platforms. We are all aware of those “usual suspects” but one of the many questions that we should be asking ourselves is “what’s next?” A handful of UPs have taken on Instagram (one of my personal favorites), YouTube, LinkedIn, and Tumblr, but the next big thing in social media will come along and we will have … Continue reading The Marketeers Club: University Presses and the Questions of Social Media

People Make Publishing: Recipes from the Good Ol’ Days

Erica Corwin is the Electronic Marketing Coordinator at UNP.  I wanted to pass along great pictures as a follow up to my Hanging Basket Grow Kit post but unfortunately the seeds barely sprouted and the squirrels helped themselves to the growing … Continue reading People Make Publishing: Recipes from the Good Ol’ Days

The Marketeers Club: Watching FX No Strain on University Presses

This past weekend, I was enjoying my Sunday routine of relaxation and watching the latest television series from FX, The Strain. While I do thoroughly enjoy the vampire/zombie/apocalyptic mashup, some of the characters’ backgrounds feel a little forced. For example, Kevin Durand’s character, Vasiliy Fet, is a second generation Russian living in Brooklyn, NY. His occupation: exterminator for the NYC Bureau of Pest Control. Of course, like any good Russian rat-killer, viewers of the show find out that he has a difficult past with his father, a scholar of architecture. For you see, Fet had a scholarship to get his … Continue reading The Marketeers Club: Watching FX No Strain on University Presses

People Make Publishing: Thanks to J. R. R. Tolkien

Rob Buchanan is the sales coordinator in the marketing department. 

I owe a huge debt of gratitude to J. R. R. Tolkien. The first adult books I ever read were The Hobbit and The Lord of the Rings trilogy. I know The Hobbit is technically a children’s book, but since it led me to The Lord of the Rings books, and goes well with them, I am including it here. These are the books that began a lifelong love of fantasy books. After reading those books I spent countless hours at the local library, hunting for new books to read. I can’t remember a lot of the books I read at that time, since it has been twenty-five to thirty years since I read them, but some left a lasting impression.

Our library had a number of metal spinning racks and I distinctly remember finding almost all of the Horseclans books by Robert Adams in them. These aren’t traditional fantasy books because they are set in a world many years after an apocalypse. I don’t recall there being any magic, but there was an occasional bit of high technology thrown in. I can’t remember which of the eighteen volumes the library didn’t have, but I still remember the frustration I felt at not being able to read the entire series. I recall the books taking place over a long period of time, following a group of immortals and the people they were guiding. This allowed the author to have a large cast of characters, since of course the immortals outlived everyone as the years passed. Every once in a while I think about going back and getting the series so I can read them again and see if they are as good as I remember. They are old enough that they aren’t in the library any longer, but a quick search of Amazon shows that they are all available, in one form or another.

Continue reading “People Make Publishing: Thanks to J. R. R. Tolkien”