Publicist Picks: Haunting Essays, Faulty Helmets, and other March Books

Jackson Adams and Anna Weir are publicists at UNP. Today they share their thoughts about a few upcoming titles they’re particularly excited about as readers. The books in this discussion will be published in March. Anna Weir: I’ve been reading through Randon Billings Noble’s haunted and … Continue reading Publicist Picks: Haunting Essays, Faulty Helmets, and other March Books

Doc Martyn’s Soul: Four Ways to Break the Rules of Marketing

What’s the most innovative marketing campaign you’ve seen for a university press book? What does innovation look like for university press marketing campaigns? I’m guessing you’re struggling to think of something in particular. The average campaign consists of email blasts, … Continue reading Doc Martyn’s Soul: Four Ways to Break the Rules of Marketing