Rosemary Vestal is the publicity manager for UNP. Her nails are currently painted in Nomad’s Dream. I realize with that title I’ve already cut my audience in half but I digress… Some of us are aware that nail polish colors … Continue reading The Marketeers Club: Nail Polish or Scholarly Monograph
Books Selling War by Steven J. Alvarez Praise from Task & Purpose: “Alvarez captures the chaos, bureaucracy, and confusion of those responsible for communicating on behalf of the military, as the nation was unwillingly dragged into an extended insurgency campaign for which it was little prepared. Selling War is a cautionary lesson for those who fail to grasp the vital importance of messaging in the competing narratives of modern conflict.” For the Love of Wine by Alice Fiering Recommendation from Hawk Wakawaka Wine Reviews: “Feiring brings to her writing on Georgia a simultaneous freshness and refinement that surpasses that of … Continue reading News and Reviews
As the largest and most diversified press between Chicago and California, the University of Nebraska Press is best known for publishing works in Native studies, history, sports, anthropology, geography, American studies, and creative works. In celebration of the press’s seventy-fifth anniversary, the staff has selected … Continue reading 75 Significant Books, Part One
There is a common misconception that trade books require more marketing effort than scholarly books. It is a misconception because the effort is different not more or less. Books for academic audiences still benefit from innovative, well-thought out campaigns. Spending … Continue reading Doc Martyn’s Soul: 4 steps to successful academic marketing
Joel Puchalla is the journals project supervisor for the University of Nebraska Press. Terence Smyre is the digital projects editor for Manifold Scholar at the University of Minnesota Press, and formally journals project supervisor at UNP. They continue their quarterly … Continue reading Mssgng w/ Jrnls Ed
The following letter was written for UNP’s spring and summer 2016 catalog. What an honor it is to be the director of the University of Nebraska Press as it celebrates its 75th anniversary and diamond jubilee. Reference to a diamond … Continue reading The Director Dish: Our 75th Anniversary
Emily Giller is the Advertising and Exhibits Coordinator in the marketing department. American Historical Association (AHA) January 7-10, 2016 (Atlanta, GA) UNP conference attendees: Alisa Plant, Editor in Chief; Bridget Barry, History Editor “The AHA is always a complete talkfest. I … Continue reading The Marketeers Club: January Exhibit Round Up
This year for the AAUP Book, Jacket, & Journal Show, 261 books and 348 jacket and cover designs were submitted for a total of 609 unique entries. Thirty-seven books and forty jackets and covers were selected as the very best … Continue reading The 2016 AAUP Book, Jacket, & Journal Show
January Staff Reading List UNP staff members are always reading new books within our list and outside of what we publish. Here are some of the books our noses have been buried in. Writing Down the Bones by Natalie Goldberg … Continue reading What We’re Reading
This past weekend I watched A LOT of sport. Soccer, basketball, football, and tennis… In each broadcast, journalists quickly jostled to interview players and coaches shortly after the game ended. As I listened, halfheartedly I admit, to the interviews I started … Continue reading Doc Martyn’s Soul: If book marketers were interviewed by sports journalists
